PROJECTS

Auntie Anne's

Services:

Branding, Illustration

Date:

March 2019

Description:

This is simply a conceptual person project that I decided to take on.  After visiting Auntie Anne's in the mall, I found that their located felt dated and typography could be improved.  I decided to make the pretzel mark represent more of a heart and update the positioning statement as well.  The goal here was to make subtle changes that would be easily implemented.  

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before-after.png
macbook-shirt.jpg

PORTFOLIO

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